Every week, I watch the same pattern repeat itself. Someone starts an online business, maybe a dropshipping store because they saw it trending on social media. Three weeks later, they quit and try affiliate marketing. A month after that, they're convinced content...
While a laptop remains the most important tool for running a serious online business long-term, the truth is that your smartphone is enough to start and even scale to your first ₦100,000 – ₦500,000 monthly. Thousands of Nigerians scroll through their smartphones, see...
"I don't have enough capital. I'll start when I have money." I hear this every week. Someone with a skill, an idea, and internet access waiting for some magical amount of capital before they begin their online business. Meanwhile, people with ₦0 are gradually building...
A few days days ago, someone sent me a screenshot on WhatsApp. It was a bank alert of ₦447,000. The sender is a 23-year-old past student of mine who five months ago was asking me for tips on how to start a successful online business. He doesn’t have a website yet. No...